LoDeck, The Golden GODZ and Yesh turns Hip-Hop memory into a living time capsule with “Viscera Cera”

LoDeck’s music video, “Viscera Cera,” feels like it's keeping a little of culture. It brings together LoDeck, The Golden GODZ, and Yesh for a throwback release that yet keeps its eye on hip-hop’s lasting influence.

The track itself was a meticulous creative process, with beat selection playing a key role in finding the right space for both MCs' individual styles, and Sol626 of the Golden Godz produced it. The last pick, jazzy, sweeping, melodic backing, gives the project an air of contemplation and texture, steeped in the traditions that made it. But it is the film that gives "Viscera Cera" its real feeling of history.

The visuals feature rare footage of Yesh and LoDeck in their early days and serve as a real time capsule for hip-hop historians. Instead of just copying the look of another time, it maintains a genuine link to the 90s and 2000s New York City hip-hop scene that gave us the Fondle Em and Rawkus/Lyricist Lounge era. That little piece of history makes the video seem really personal. The footage serves as a bridge between the artists’ past and present, visually connecting where they started with the legacy that continues to inform their work.

“Viscera Cera” means the viscera of life, the real memories that individuals remember and remember in exceptional moments. The song and video are more than a collab in that way. They are a celebration of memories, creative history, and the moments that stay meaningful long after they are gone. "Viscera Cera" is a true testament to an ongoing musical legacy, with its melodic production, unique pairing of MCs, archival footage, and deep roots in New York’s important hip-hop culture. It doesn’t just go back to the past; it gives those memories a new home to live in. 

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