Eliza Prymak & Scottie the 3rd bring pop rap vibes to life with "HAUNTED!" [Review]

Eliza Prymak joins forces with Scottie the 3rd on their new single, "HAUNTED!," gifting us with a superb blend of pop rap, conscious hip-hop, and boom-bap that immediately grabs hold. The song crackles with that perfect balance of playfulness and thoughtfulness, lyrical dexterity and melodic hook. Prymak's opera-trained voice and jazz guitar background come across beautifully, providing an unexpected layer of texture and sophistication to the song's bright production.

Between Prymak's floaty hooks and Scottie the 3rd's more percussive verses, an intriguing dichotomy is formed that makes you pay attention to the very last beat. The beat itself is a throwback to classic boom-bap, with potent percussion and stacked samples that situate the song in hip-hop history, while somehow feeling completely fresh and modern. "HAUNTED!" feels like an organic next step for Prymak, who has carefully constructed an identity by fusing jazz, hip-hop, and pop into something that sounds uniquely her own. 

Ultimately, "HAUNTED!" is evidence of how young talents like Eliza Prymak and Scottie the 3rd are reshaping genre lines, merging technical prowess, emotional heft, and a flair for infectious energy into one track that is impossible to spin only once. It's a partnership that shows that considered production and adventurousness do not need to exist at arm's length from mainstream acceptance.

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