Sometimes a new voice emerges that stands out amidst the clutter in a way that's both new and assertive. Babi Lou, the Haitian-American artist out of Binghamton, NY, is ready to stake a claim with his latest single, "My Ball."
"My Ball" assumes an instantly declarative stance as a here-I-am moment. It's an unpolished, unshakeable energy to the track that reflects the trials and tribulations of Babi Lou. Once a more ephemeral name to the diggers scouring SoundCloud for hidden gems, Lou has resurfaced under a new name, and for good reason, he's taken a conscious dive into a more precise, intentional, and committed version of his art. And it shows. The production pairs an undeniable, rhythmic, razor-edged beat, designed for dance, with Lou, who lopes over the beat, equal parts swagger and intent. It's the sound of an artist who knows exactly which way he's going, mixing street-smart dexterity with a sound that's catchy and yields to no one. You hear the music, but you feel the conviction behind it.
Babi Lou has moved into a space where his artistry is no longer casual or thrown together but rather deliberate and unfolding. It's possible to hear that focused clarity in "My Ball," the delicate equilibrium between melody and rhythm, the assuredness in a voice that makes you want to play the track over as soon as it ends.
Though his hometown of Binghamton may only just be waking up to it this month, it's just as clear that Lou's aspirations are bigger than the local waves. "My Ball" comes across as a statement piece, brash, catchy, and impossible to ignore. It has the kind of beat that lets you know Lou is no longer waiting for his moment, he's taking it.
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