ASHY gets “Sweeter” with sultry new single featuring Jarrod Gipson

Aotearoa's own ASHY has returned with a captivating new single, "Sweeter." This track features a smooth blend of R&B and pop, creating a groove that you can't resist. Joining her on the song is Nashville rapper Jarrod Gipson, whose silky verses add to the charm. "Sweeter" was written during a songwriting trip to Nashville following ASHY's second performance at SXSW in 2024. It's not just another song, it's a glimpse into a significant moment in her artistic journey.

ASHY collaborated with Jarrod Gipson and a producer, Aaron, and together, they crafted a late-night hit that feels both polished and personal. ASHY's vocals glide smoothly over the laid-back production, giving the song a touch of brightness that has become her signature style. In "Sweeter," she fully embraces her R&B influences, showcasing a sultry side that feels both fresh and natural. Gipson's rap complements ASHY perfectly, bringing an additional layer of emotion to the already heartfelt track.

This single is the latest in a series of impressive releases from ASHY, With over 3.5 million streams and collaborations with big-name producers like Josh Fountain, Ben Wylen known for working with Ariana Grande, and Adrian Breakspear who has teamed up with Pharrell Williams, ASHY is quickly establishing herself as one of the most exciting voices in New Zealand's pop scene.

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