Joel Alberto's new tune, "ROLL WIT' IT," is a fresh breath of funky air in a scene often dominated by overproduction and posturing. An Afro and Alternative Hip-Hop track, this single asks you to feel, move, and find yourself in a satisfying rhythm in its purest form.
"ROLL WIT' IT" transports you into its world, filled with cookouts, summer streets, and unfiltered swagger. The production evokes a retro warmth with funk undercurrents laid over a classic hip-hop bounce, a sound that feels vintage and current simultaneously. Joel Alberto doesn't so much perform it as inhabit it, rapping verses with a laid-back but entirely assured swagger that will have you nodding along with each line.
The track doubles down on soul, actual, unfiltered, groove-driven soul. Joel's lyrics celebrate movement, not as choreography but as a language. He reminds us that music is heard but also felt through a shoulder, the tap of the foot, and the bond between beat and body. It's hip-hop that talks in motion. Lines such as "no gimmicks, just soul in my stride" summarize the approach that "ROLL WIT' IT" embodies a view of music as identity rather than showmanship. It's a soundscape made for people who dance because they're moved by the music, not because it's cool.
This is a song for those raised by speakers on the porch, those who danced without concern for cameras, and those who understand that you carry rhythm in your bones. "ROLL WIT' IT" provides a sliver of present-day action, a pause to step into, and a sliver of evidence that, at its peak, style is just truth in motion. Joel Alberto is not seeking the spotlight. He sets the vibe and invites us all to roll with it.